If you’re thinking about expanding your business to the APAC and EMEA regions, you may be wondering, “What is APAC?” The acronym stands for “Asia-Pacific,” which is a geographic region that encompasses four continents, Europe, Africa, and the Middle East. These regions are comprised of many cultures, and the language used varies greatly between countries, though most are able to speak English, French, Arabic, and Russian.
First, let’s look at the definition of each region. The APAC region covers Asia-Pacific, the British Indian Ocean Territory, South Asia, and Southeast Asia. It also includes the countries of the European Union, Norway, and Switzerland. The EMEA region encompasses the United Kingdom, France, Germany, and the United States. In addition, the LAD and NA regions encompass Latin America, Australia, and New Zealand.
In business terms, the continents are commonly grouped together by geography. This geographical proximity, however, does not translate to cultural, linguistic, historical, or political similarity. In other words, the continents are grouped together because it’s easier for multinational corporations to do business in one place. The continents’ countries are generally geographically close, making them easy to compare. However, the term “APAC” is not completely defined.
The region is also divided into smaller regions, with each region encompassing several different countries. APAC refers to all of Asia, Australasia, and the Pacific island nations. The region includes the largest and most populous countries in the world. The largest country in the APAC region is China, followed by Australia and India with their respective populations of 1.44 billion and 1.38 billion respectively. APAC also includes the transcontinental regions of the Eastern Pacific Ocean and the Americas.
APAC and EMEA are a common geographical division in worldwide business. Some sources include Russia and India, while others exclude Georgia and Azerbaijan. Some sources include territories located on other continents, such as French Guiana. In general, APAC and EMEA encompass more countries, languages, and land mass than any other region. This makes it easy for businesses to identify the best opportunities for growth in these regions.
Southeast Asia is a subset of Asia. It includes 11 nations: Burma, Indonesia, Timor-Leste, Philippines, Singapore, Thailand, and Myanmar. Its territory spans several oceans and islands. Known as Nihon (meaning “the source of the sun”), it’s one of the most densely populated regions of the world. This region encompasses the Indo-Pacific.
Europe includes the western half of the world, while Asia consists of the eastern half of the planet. Its region includes a large number of countries, from the U.S. to China and Western Europe. The MENA region includes countries like Bahrain, Egypt, Kuwait, Saudi Arabia, and Tunisia. In addition, it includes countries such as Syria, Palestine, and Sudan. It is often referred to as Asia, but in practice, it covers much of the same countries as APAC.